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Franchise Offering

BP SmokeHouse

Invest in BBQ Excellence with an Award-Winning Fast-Casual Brand.
Franchise Offering

BP SmokeHouse

Invest in BBQ Excellence with an Award-Winning Fast-Casual Brand.
ABOUT THIS FRANCHISE

From Pit to Plate, We’ve Mastered the Art of BBQ

Born out of the BBQ competition circuit starting in 2000, BP Smokehouse has its roots in the truest form of BBQ. Founder and former Wisconsin State Trooper Darren Price started with a small smoker and trailer,  honing his craft by traveling across the country competing in local, regional, and national BBQ Competitions.

In 2003, Darren won his first major State Championship, qualifying for both the Jack Daniels World and
the American Royal Invitationals. Following a whirlwind of awards and press exposure, including a feature on FoodTV, Darren launched a catering business which is the cornerstone of the BP Smokehouse business.

Together with his wife, Army veteran and member of the Ho-Chunk Nation Myra Jo (Blackdeer) Price, Darren developed proprietary rubs, sauces, and a reputation for serving the best BBQ in the Midwest and beyond.

With a successful catering operation and a 60 seat dine-in restaurant opened in 2014, the Price family are BBQ royalty in Tomah, Wisconsin. Having perfected their particular culinary art, they’re ready to welcome new BBQ entrepreneurs to their brand through franchise offerings.

WHY BUY

An Opportunity to Smoke the Competition in the $4.9 Billion BBQ Restaurant Industry

The fast-casual restaurant market segment is the fastest growing in the U.S. With a projected 11.5% CAGR through 2032,* this segment hits the sweet spot for consumers seeking more bang for their dining buck.

But speed and value aren’t enough. With so many options to choose from, savvy diners demand
exceptional quality and flavor as well. If you’re looking for an investment opportunity that stands out from the crowd, BP Smokehouse features award winning BBQ that’s beaten some of the stiffest competition in the industry:

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Rapid ROI

Start generating revenue quickly with proven demand, competitive upfront costs, and low overhead compared to similar franchises.

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Award-Winning Product

Grow your customer base with our award-winning BBQ, rubs, and finishing sauces, developed over years of industry competition.

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Turnkey Model

Launch your BP Smokehouse franchise smoothly with a proven business model that helps to minimize investment risk and promote faster profitability.

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Easy to Operate

Enjoy the simplicity of our limited menu, streamlined processes, and the same consistent cooking methods that earned awards on the competition circuit.

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Popular Brand

Rise above the competition by joining BP Smokehouse’s established brand, gaining access to our well- established industry presence.

TRAINING & SUPPORT

We’ll Help You Reach Your Goals

When you franchise with BP Smokehouse, you’re joining a well-oiled business machine. Our management team has decades of experience making great BBQ, and we’ve streamlined operations for maximum replicability in any market. We have the industry know-how to help you hit the ground running.

We offer:

Foundational Training

Our initial training program will teach you everything you need to know about running a lucrative BP Smokehouse franchise.

Impactful Marketing

Take the worry out of marketing by leveraging our well-established brand reputation, including design collateral and SEO/SEM strategies to help grow your business.

Ongoing Support

From day one, BP Smokehouse franchise partners will receive operational support in multiple aspects aspect of the business.

Site Selection

Location is important in building a business, so we’ll help you choose the best possible site in your territory and negotiate the lease.

REQUIRED INVESTMENT

Your Path to Profitability

Franchise Fee

$40,000

Minimum Initial Investment Including Franchise Fee & Training

$395,750

Royalty Fee

5%
of gross sales

Required Local Marketing Spend

2%
of gross sales

Secure Your Slice of the Booming BBQ Market with a BP Smokehouse Franchise!

THE FRANCHISE PROCESS

5 Simple Steps to Franchise Success

Explore Your Opportunity

Complete our form on our website and we will reach out to provide you with more information.

Meet the Team

We will schedule an in-person or remote meeting to review your application and discuss details as we begin our partnership.

Visit Us and See Our Business

Our franchise development representative will schedule a visit to our corporate location. Here, we will review detailed information on our business model, support, and marketing tools available.

Review and Decide

We will send you a copy of our Franchise Disclosure Document (FDD) for your review. You will have 14 days to review the document.

Join the Team

After the FDD review, this is the time to apply for financing if needed!

Launch Your Franchise Today!

Contact Info

Name

Darren Price

Phone

(608) 343-2036

Address

201 Larkin Street, Tomah, WI, 54660

Legal Disclaimer : This is not a franchise offering. A franchise offering can be made by us only in a state if we are first registered, excluded, exempted or otherwise qualified to offer franchises in that state, and only if we provide you with an appropriate franchise disclosure document. Follow-up or individualized responses to you that involve either effecting or attempting to affect the sale of a franchise will be made only if we are first in compliance with state registration requirements or are covered by an applicable state exclusion or exemption.

Copyright © 2025 BP Smoke House. All Rights Reserved.